正文 第八十二章 贵族,不求最好但求最贵(第1页/共3页)
香皂和香水,实验成功,就可以投入量产。
叶修立刻让二丫,继续采购茉莉、丁香、桂花、豆蔻等香料。
还一再强调,多买一些麝香。
麝香是中医常用的药材,也是珍奇的动物性香料。
扩散性和诱发力极强,具有特殊柔和优雅的香气。
对制作成型的香水,不仅有良好的提香作用,也有极佳的定香能力,使其香味更加持久。
衍公和尚迫不及待地问道,“此物甚好,卖价几何?”
“大师,可听说过买椟还珠?”叶修自信地挑了挑眉毛。
“当然。”衍公和尚还是不理解,“这和咱们卖货有什么关系?”
“香水,根据味道选择相对应的瓶子,包装做得精致一点儿。一个瓷瓶里面装一两香水,售价二十两。昂贵香料做出来的香水,一瓶五十两。”
“这么贵?”听了叶修定的价格,衍公全身一哆嗦。
“我的娘嘞!”老甲长和玉娘纷纷倒吸了一口凉气:公子,你怎么敢的?
要知道,胭脂铺里面,最好的香囊,也不过一两银子而已。
就连两个好徒儿,也下意识地围了上来,想学学师父的生意经。
“皇帝、皇后都没用过的东西,买几十两很贵吗?今天给你讲讲经商之道。”
叶修淡定地喝了一口西瓜汁,侃侃而谈,“一件垄断的商品,先别管有没有人买,首先要清楚产品定位与市场定位。”
“就说咱们使用的香料,都选在江南的黄金地段,每一寸土地都有貌若天仙,琴棋书画样样精通的处子专门照看。”
“香料园不仅地下有金矿矿脉,还有天然的温泉。成熟季节,这群女子都会用舌尖采摘,每摘一片叶子都会吟诵一句诗词,赋予香料诗情画意。”
“就连使用的包装,都是灵谷寺衍公大师亲自开过光的锦盒。售卖的时候,产品定位就是豪门望族。”
“知道什么是豪门望族吗?就是不管买什么东西不求最好,但求最贵。”
“所以,咱们要做的就是,让那些不使用香水的豪门贵妇,出门都不好意思和别人打招呼。”
“……”衍公大师满脸羞愧。
他自以为经常搞募捐、搞诗会,已经算是手段百出了。
直到今天彻底了解了叶修的经商之道,他才发现,自己永远是个弟弟
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